Taimur Nawaz

telecom executive at Transworld Associates

Compiled from 1 recorded interview. Every statement below is drawn from the passage cited beside it.

Taimur Nawaz is a director of New business development & head of marketing at Transworld. Nawaz worked in project management at Alcatel in Islamabad. He worked at Alcatel for almost two years.

Early life and background

Nawaz's father served in the army for 33 years. Nawaz grew up moving around Pakistan and covered the cantonments along the GT Road. He attended nine schools before 10th grade, mainly missionary schools, starting at a convent school in Jhelum. He also attended a school in Rawalpindi. He has one sibling, a sister about one year apart in age. [1]

Education

Nawaz chose engineering because he enjoyed maths, and he did his engineering at NUST. He once considered sitting the CSS exam with a view to a foreign service career. He decided he was not cut out for the CSS exam. [1]

He chose an MBA to stay in telecoms and work on strategy and the commercial side. He did the MBA at LUMS and graduated in the class of 2003. [1]

Career

Nawaz worked in project management at Alcatel in Islamabad. He worked at Alcatel for almost two years. He wanted to move into the commercial side of telecoms. He spent a brief six months at Ufone before joining the founding team at Telenor. [1]

Telenor

Nawaz describes himself as employee number five at the founding team he joined. He stayed for almost eight and a half years. He was head of value-added services, which later became digital services. He says the team reinvented the wheel in a greenfield operation. [1]

China Mobile and Qualcomm

Nawaz left Telenor and joined China Mobile, then left in August 2014 and went abroad. At Qualcomm his role was business development and market development. He was based in the Middle East rather than San Diego, because the company had no presence in Pakistan. He did not move abroad because he was asked to look after Pakistan as one of the markets. [1]

He worked closely with ODMs in China. He worked with the PTA, distributors and telcos on market initiatives. He worked closely with Oppo and Xiaomi to bring them to Pakistan. He decided to return to Pakistan because his family was there and he had been travelling heavily. [1]

Transworld Associates

Before Transworld, Nawaz had only worked in wireless telecoms, never in fixed broadband. He joined Transworld as general manager of strategy, reporting to the president. He looked after sales and also had marketing and new business development functions. He is the Director of New Business Development and Head of Marketing at Transworld Associates. [1]

Other roles

Nawaz is a Charter Member at TiE Islamabad. He is the Founder and Partner of CalmKaaj. [1]

Views

Nawaz says Pakistan has one of the cheapest data markets in the world. He says Pakistan's ARPU was about 4 to 5 dollars back then, far below Middle East levels. He says ARPU drives telcos' capital spending decisions. He says ARPU is now less than a dollar, about 87 cents. He says years of telco price wars pushed ARPU down. [1]

He says four telcos are too many for Pakistan's market. He says about 80 to 86 percent of users are prepaid. He says the business in Pakistan focuses mainly on the top 10 percent. He describes Circle as an MVNO, a Singapore-based service. [1]

He says the regulator has an important role. He says 2G was never switched off in Pakistan, though the regulator debated it around 2016 to 2017. He says many legacy 2G devices are still on the market. He says device compatibility for 5G in Pakistan is very low. [1]

He says building fibre is time intensive and labour intensive and needs heavy investment. He says coverage is not an issue in wireless, because one tower can give very good coverage. He says Pakistan's fibre penetration is about 1 percent. He says house passes, the occupied homes a network can reach, drive penetration decisions. He says tier 3 cities and towns are not yet a viable market because the money needed is high. [1]

He says a bundle of internet, TV and voice costs about 3,000 to 4,000 rupees. He says sectors such as F10, F7 and F8 are price sensitive markets when it comes to internet. He says the F-sector and DHA markets do not represent Pakistan. [1]

He says the homes he visits mostly have a connection of 20 Mbps at most. He compares a 20 Mbps connection at 3,000 to 4,000 rupees with Jazz offering 40 Mbps for 800 rupees. He says speeds in Pakistan have not improved in ten years. [1]

He says Sialkot, Faisalabad, Gujranwala and Peshawar have fibre pockets. He says a common corridor project has been under way in Karachi for the past two to three years. [1]

Timeline

2014
Left China Mobile in August and went abroad.[1]

Appearances

DateTitleWhere
2023-08-09 Why cheap data and a small mindset keep Pakistan offline Thought Behind Things

Frequently asked questions

What does Taimur Nawaz do?

Taimur Nawaz is the Director of New Business Development and Head of Marketing at Transworld Associates. He joined Transworld as general manager of strategy and also looked after sales, marketing and new business development.[1]

Where did Taimur Nawaz study?

Taimur Nawaz did his engineering at NUST. He later did an MBA at LUMS and graduated in the class of 2003.[1]

What company did Taimur Nawaz found?

Taimur Nawaz is the Founder and Partner of CalmKaaj. He is also a Charter Member at TiE Islamabad.[1]

Where has Taimur Nawaz worked?

Taimur Nawaz worked at Alcatel in Islamabad for almost two years and spent six months at Ufone. He then joined the founding team at Telenor, left Telenor to join China Mobile, and worked at Qualcomm. He joined Transworld as general manager of strategy.[1]

Where did Taimur Nawaz grow up?

Taimur Nawaz grew up moving around Pakistan and covered the cantonments along the GT Road. He attended nine schools before 10th grade, starting at a convent school in Jhelum. His father served in the army for 33 years.[1]

References

  1. Why cheap data and a small mindset keep Pakistan offline . Thought Behind Things , 2023-08-09.
Show the source passages (61 statements)
  1. Taimur Nawaz is the Director of New Business Development and Head of Marketing at Transworld Associates. Sheikh Taimur Nawaz is the Director of New Business Development & Head of Marketing at Transworld Associates
  2. Taimur Nawaz is a Charter Member at TiE Islamabad. a Charter Member at TiE Islamabad and the Founder & Partner of CalmKaaj
  3. Taimur Nawaz is the Founder and Partner of CalmKaaj. the Founder & Partner of CalmKaaj
  4. His father served in the army for 33 years. So, my father was in army and he served for good 33 years in armed forces
  5. He grew up moving around Pakistan and covered the cantonments along the GT Road. So, we have been actually kind of roaming around Pakistan, right? Pretty much, puri GT road pe actually we covered all the cantonments, to be honest.
  6. He attended nine schools before 10th grade. So, I had like nine schools before my 10th grade.
  7. He attended mainly missionary schools, starting at a convent school in Jhelum. So, I actually went to missionary schools predominantly. So, I started my kind of schooling in Jhelum, in convent.
  8. He also attended a school in Rawalpindi. But then actually went to Saint Mary's in Rawalpindi because he was posted here for many years actually.
  9. He has one sibling, a sister about one year apart in age. So, I just have one sibling, so hamara age difference bhi meri behen aur mera jo hai, so it's not much, so it's like one year, right?
  10. He did his engineering at NUST. So, I did my engineering from NUST and I actually majored in telecom.
  11. He chose engineering because he enjoyed maths. yeh hai ke maths was something that I really liked, to be honest
  12. He once considered sitting the CSS exam with a view to a foreign service career. So, I developed a lot of interest ke bhai CSS kiya jaye aur maybe foreign service mein jaye.
  13. He decided he was not cut out for the CSS exam. but I think realized ke I am not cut out for that
  14. He worked in project management at Alcatel in Islamabad. In Alcatel and it was project management in Islamabad
  15. He worked at Alcatel for almost two years. So, I was there for almost two years
  16. He wanted to move into the commercial side of telecoms. So, I actually wanted to get into commercial side of Telco's mein mujhe bada interesting lagta tha
  17. He chose an MBA to stay in telecoms and work on strategy and the commercial side. So, I thought MBA is a good way to stay in Telco and be part of kind of strategy and commercial side, right?
  18. He did an MBA at LUMS. So, I joined LUMS and I did my MBA.
  19. He graduated with an MBA in the class of 2003. Three mein I graduated. It's the class of 2003 MBA
  20. He spent a brief six months at Ufone before joining Telenor's founding team. So, I had a very brief stint in Ufone for 6 months and then I actually switched and I joined as part of the founding team at Telenor
  21. He describes himself as employee number five. So, I was employee number 5.
  22. He stayed for almost eight and a half years. So, interesting days and I stayed there for almost 8 and a half years.
  23. He was head of value-added services, which later became digital services. So, I was head of value-added services, they used to call it VAS. But then actually it became digital services
  24. He says the team reinvented the wheel in a greenfield operation. So, it was really fascinating kyunki humne reinvent the wheel kiya tha. It's a greenfield operation.
  25. He left Telenor and joined China Mobile, then left in August 2014 and went abroad. I left Telenor and joined China Mobile and left in August 14 and I actually went abroad
  26. He was based in the Middle East rather than San Diego, because the company had no presence in Pakistan. They didn't have any presence in Pakistan. So they said that you have to be based not in San Diego, but you were actually based out of Middle East
  27. At Qualcomm his role was business development and market development. Qualcomm's role was very interesting actually, which is much closer to my heart to me if I if you ask me actually, it's more of a business development, right?
  28. He worked closely with ODMs in China. I was actually working very closely with ODMs in China
  29. He worked with the PTA, distributors and telcos on market initiatives. us pe bade interesting initiatives the to humne PTA ke saath kaam kiya, regulator ke saath, distributors ke saath, Telcos ke saath
  30. He worked closely with Oppo and Xiaomi to bring them to Pakistan. So Oppo, Xiaomi ke saath bhi humne kaafi closely kaam kiya to bring them to Pakistan
  31. He did not move abroad because he was asked to look after Pakistan as one of the markets. but we did not move because I was actually asked to look after Pakistan as one of the markets, right?
  32. He decided to return to Pakistan because his family was there and he had been travelling heavily. So I realized ki let's go back to home country, family bhi idhar hi hai, so I've been shuttling back and forth, bahut travel ho gaya hai.
  33. Before Transworld he had only worked in wireless telecoms, never in fixed broadband. And I had never worked for a fixed broadband, right? So poori meri zindagi wireless world mein guzri hai
  34. He joined Transworld as general manager of strategy, reporting to the president. I actually joined as a general manager strategy in Transworld. And I was reporting to the president
  35. He looked after sales and also had marketing and new business development functions. I looking after sales and then I actually had a marketing function and new business development
  36. He says building fibre is time intensive and labour intensive and needs heavy investment. It's time intensive, labor intensive and you really need to invest a lot in the media in the fiber, physical fiber, right?
  37. He says coverage is not an issue in wireless, because one tower can give very good coverage. wireless world mein coverage is absolutely uh is not an issue, right? Because one tower on Monday morning can actually give you a very nice kind of a coverage
  38. He says Pakistan's fibre penetration is about 1 percent. it's 1% penetration for fiber in the country
  39. He says Pakistan has one of the cheapest data markets in the world. Data is one of the cheapest market in the world, right? Pakistan.
  40. He says Pakistan's ARPU was about 4 to 5 dollars back then, far below Middle East levels. Us zamane mein bhi I think koi kya 4-5 dollar market tha ARPU ka, as opposed to if you go to the Middle East, it's like 40-45 dollar ARPU market
  41. He says ARPU drives telcos' capital spending decisions. Because you see ARPU drives the CAPEX investment, right?
  42. He says the regulator has an important role. regulator ka bada important role hota hai in all fairness
  43. He says many legacy 2G devices are still on the market. Even to till date by the way, there are a lot of legacy devices in the market, a lot of 2G devices are coming in the market
  44. He says 2G was never switched off in Pakistan, though the regulator debated it around 2016 to 2017. 2G off nahi hua Pakistan mein, jo ke mera personal view hai, there was actually a debate going on in the regulator side at least if I look back 16-17 mein
  45. He says device compatibility for 5G in Pakistan is very low. device compatibility even for 5G bhi Pakistan mein is actually very, it's very low
  46. He says ARPU is now less than a dollar, about 87 cents. ARPU is like less than a dollar now, 87 cents if I am not wrong
  47. He says four telcos are too many for Pakistan's market. even four Telcos won't really, I mean, it's, it's, it's too many for this market to be honest
  48. He says years of telco price wars pushed ARPU down. Telcos mein itni price wars hui hain over over the years, right? So ARPU maarag ho gaya
  49. He describes Circle as an MVNO, a Singapore-based service. So, it's more of an MVNO, as I understand. It's Singapore-based, kuch Desis hain udhar and they started this.
  50. He says a bundle of internet, TV and voice costs about 3,000 to 4,000 rupees. Ke internet, TV and voice mil gaya aapko uh let's say 3-4,000 rupaye mein
  51. He says sectors such as F10, F7 and F8 are price sensitive markets when it comes to internet. sectors like F10, F7, F8, price sensitive market when it comes to internet
  52. He says the F-sector and DHA markets do not represent Pakistan. F sector market or DHA market is not a market in Pakistan. It's not a representation of Pakistan.
  53. He says about 80 to 86 percent of users are prepaid. Prepaid jo use kar rahe hain, pay as you go, woh thode se price sensitive market hoti hai, woh jo ke let's say 80 85 86% hai, the rest is postpaid
  54. He says the business in Pakistan focuses mainly on the top 10 percent. Pakistan mein in a lot of ways our business is really focused on the let's say top 10%
  55. He says house passes, the occupied homes a network can reach, drive penetration decisions. So house passes are basically uh when they say house passes, it's a function of ki how many residents, occupied residents are actually there
  56. He says tier 3 cities and towns are not yet a viable market because the money needed is high. tertiary market ya tier 3 cities, towns mein frankly it's still not the kind of uh market nahi banti hai because paisa bahut lag raha hai
  57. He says Sialkot, Faisalabad, Gujranwala and Peshawar have fibre pockets. So there are rich pockets like Sialkot, Faisalabad, Gujranwala, Peshawar and you will actually see fiber there, last mile
  58. He says the homes he visits mostly have a connection of 20 Mbps at most. Mostly main logon ke ghar jata hoon na to woh 20 Mbps ka connection laga hoga maximum
  59. He compares a 20 Mbps connection at 3,000 to 4,000 rupees with Jazz offering 40 Mbps for 800 rupees. agar main ispe compare karun ki woh unhone 20 Mbps lagaya hua hai 3, 3.5, 4,000 rupaye mein, Jazz unko jo hai na woh 800 rupaye mein jo hai woh 40 Mbps de raha hai
  60. He says speeds in Pakistan have not improved in ten years. yahan par 10 saal ho gaye hain, hamari speeds mein koi fayda nahi hua
  61. He says a common corridor project has been under way in Karachi for the past two to three years. So Karachi mein is tarah ka ek common corridor ka project initiate hua hua hai for the past two, three years