Emad Bukhari

YouTuber and garment business owner

Compiled from 1 recorded interview. Every statement below is drawn from the passage cited beside it.

Emad Bukhari is a YouTuber who also runs a garment business that sells export leftovers. He started on YouTube at the end of O1, when he was 14, and has said he now most enjoys making travel videos. He studied at LGS from Class 1 through his O levels.

Early life and background

Bukhari has said his family is quite small and that his mother is from Bahrain. He has described his generation as one that had privilege but also missed out on many experiences. [1]

He has said he wanted to be a fashion designer from childhood. His interest later moved to photography and videography. [1]

Education

Bukhari studied at LGS from Class 1 through his O levels. He has said the first to eighth grade section of his school was on a separate campus, and that the O level years were a completely different world. [1]

He has said the school put a great deal of pressure on students and that a genuine problem at that school was that nobody listened to you. He has described yellow slips and red slips at his school, noting that a yellow slip felt like being told you were going to hell. In O3, whenever his classmates had a problem, he was the one standing in front of the principal. [1]

Bukhari decided during O3 that he would leave the school, and he has called leaving his personal decision. In his O levels he got two As, five Bs and two Cs, including a B in business. [1]

He has said his school did not let students sit the AS exams. He said he would sit the A2 exams in October and November and expected university to start from January. In Pakistan, he has said, the A level share is small and most of the system is FSC. [1]

Bukhari takes business and media as subjects, and he has said he keeps working, so his focus is not on his studies. He got two Bs in his mids without studying, and once went from a factory to sit an exam at his school. [1]

He has said education is undoubtedly necessary, and that the main benefit of education for him has been seeing how people around him live. He proposed holding workshops that teach children about business. [1]

YouTube

Bukhari started YouTube at the end of O1, when he was 14. He has said he was a YouTuber while still attending LGS. His first content was vlogs, and he has called his first vlog, made in English, very weak. He used a mobile phone, an iPhone 5s. [1]

He has said his main problem on YouTube was inconsistency. He made 15 or 20 videos in his first year and has 86 videos. He now most enjoys making travel videos. He puts a great deal of effort into editing, which takes time, and makes one or two videos a month. [1]

Bukhari has said he does not upload a video he does not personally like. He knows how to get views but does not want to chase them. He has done collaborations with Zainab Fatima and has worked with Art by Wasif, who is his friend. [1]

Views on the creator industry

Bukhari has said money is the main problem in the creator industry. His personal video equipment costs more than 5 or 6 lakh rupees, and he has said YouTube does not pay much money. He does not call YouTube income sustenance. He has said the biggest Pakistani YouTuber in five years would not come from his generation. He has also said that "our parents" asked whether he would do YouTube for his whole life. [1]

Garment business

Bukhari runs a garment business, which sells export leftovers. He has said he expects the leftover-stock business to end within the year and that his own brand will follow it. He wants to move to his own brand because people trust it, and he has said the brand is going well. [1]

He has said he runs a business and offers jobs to people. More than half of his buyers come from his own school. He worked out how to run his store while making YouTube videos, and was doing business and media work side by side. He once posted an Instagram story offering to invest in people's businesses. [1]

Views on youth and work

Bukhari has said he is 18 years old. He felt that people did not take him seriously as an 18-year-old, and he has said people in their thirties do not treat him the way he would like. He wants to see people his age working. He has also said quick money also goes very quickly, and that rebellion usually leads to growth. [1]

Views on Pakistan

Bukhari has said his plan is to live in Pakistan because it helps him understand things better. He was offered a 100% scholarship and declined it because he wants to put his skills into Pakistan. He has said Pakistan has a great deal of potential and that he believes conditions there are bad today at the micro level. He sees the year 2050 very differently from the present. [1]

Bukhari has said the 2014 APS attack was the worst extreme of a pendulum swing in Pakistani society. He was inside his school when news of the attack spread and the school was evacuated. [1]

Timeline

2014
The APS attack takes place; Bukhari is inside his school when news spreads and the school is evacuated.[1]

Appearances

DateTitleWhere
2021-05-31 How schools destroy self-esteem Thought Behind Things

Frequently asked questions

Where did Emad Bukhari study?

Emad Bukhari studied at LGS from Class 1 through his O levels. He has said the first to eighth grade section of his school was on a separate campus.[1]

When did Emad Bukhari start YouTube?

Emad Bukhari started YouTube at the end of O1, when he was 14. His first content was vlogs.[1]

What does Emad Bukhari's garment business sell?

Emad Bukhari has said his garment business sells export leftovers. He has said his own brand will follow the leftover business and that the brand is going well.[1]

What grades did Emad Bukhari get in his O levels?

Emad Bukhari has said he got two As, five Bs and two Cs in his O levels. One of those grades was a B in business.[1]

What does Emad Bukhari think about Pakistan?

Emad Bukhari has said Pakistan has a great deal of potential, though he believes conditions there are bad today at the micro level. He declined a 100% scholarship because he wants to put his skills into Pakistan.[1]

References

  1. How schools destroy self-esteem . Thought Behind Things , 2021-05-31.
Show the source passages (73 statements)
  1. Emad Bukhari said his family is quite small. Nahi, actually hamari family hai kafi choti si.
  2. Emad Bukhari said his mother is from Bahrain. Pakistan se bahar. Amma Bahrain ki hain.
  3. Emad Bukhari studied at LGS from Class 1 through his O levels. Ji, main class 1 se leke like O levels tak LGS mein maine padha hai.
  4. Emad Bukhari said the first to eighth grade section of his school was on a separate campus. Actually first grade to 8th grade ek alag campus hai.
  5. Emad Bukhari said the O level years were a completely different world. Now when we go into O levels, it's like a complete different world.
  6. Emad Bukhari said the school put a great deal of pressure on students. Ek itna zyada pressure us school ne develop kiya tha logon pe.
  7. Emad Bukhari said a genuine problem at that school was that nobody listened to you. us school ka yeh genuine masla tha ki aap ki koi bhi nahi sunta.
  8. Emad Bukhari said there were yellow slips and red slips at his school, and that a yellow slip felt like being told you were going to hell. there was this thing called yellow slip, red slip and that yellow slip was like ki tum jahannum mein jaoge abhi.
  9. Emad Bukhari said that in O3, whenever his classmates had a problem, he was the one standing in front of the principal. But when I got in O3, legit mere class fellows jitne the koi masla hota tha I was the one standing in front of the principal.
  10. Emad Bukhari said he was a YouTuber while still attending LGS. because I was a YouTuber back then, I was like a famous guy of LGS JT
  11. Emad Bukhari decided during O3 that he would leave the school. uh O3 mein maine yeh decide kiya ki main nahi padhunga yahan pe.
  12. Emad Bukhari said leaving the school was his personal decision. Maine kaha it's my personal decision hai, main jahan marzi jaoon.
  13. Emad Bukhari said he got two As, five Bs and two Cs in his O levels. O levels mein I had 2 A's, 5 B's and 2 C's.
  14. Emad Bukhari said he got a B in business. Business mein B tha. Acha acha acha. Not bad.
  15. Emad Bukhari said his school did not let students sit the AS exams. AS hamara school lene nahi deta, yani woh humein karne nahi dete.
  16. Emad Bukhari said he would sit the A2 exams in October and November and expected university to start from January. A2 ab main October November mein doonga na toh like it's uni from Jan.
  17. Emad Bukhari said he keeps working, so his focus is not on his studies. main kaam, asal mein main kaam karta rehta hoon toh woh padhai pe focus nahi hota.
  18. Emad Bukhari said his generation had privilege but also missed out on many experiences. in a sense we had privilege but in a sense we also missed out on a lot of experiences
  19. Emad Bukhari said that in Pakistan the A level share is small and most of the system is FSC. Pakistan mein toh A levels wala bada thoda sa hai aur actually toh saara FSC wala hai
  20. Emad Bukhari said he started YouTube at the end of O1. Started in O O1 ke end pe.
  21. Emad Bukhari said his first YouTube content was vlogs. Kis kisam ka content kar rahe the? It was vlogs.
  22. Emad Bukhari called his first vlog, made in English, very weak. mera pehla vlog English mein tha. Acha. Jo ki bahut hi bakwas tha.
  23. Emad Bukhari said his main problem on YouTube was inconsistency. bas mera masla yeh tha ki I was inconsistent.
  24. Emad Bukhari said he was 14 when he started on YouTube. So you were you are 14 then right? Yes. Right, right, right. 14.
  25. Emad Bukhari said he used a mobile phone, an iPhone 5s. Mobile phone, iPhone 5s.
  26. Emad Bukhari said he made 15 or 20 videos in his first year. Pehle saal mein 15 ya 20 videos thi.
  27. Emad Bukhari said he has 86 videos. Like abhi bhi I have 86 videos.
  28. Emad Bukhari said he most enjoys making travel videos now. ab mera zyada jo mujhe cheez achi banana lagti hai, that's like the travel videos.
  29. Emad Bukhari said he puts a great deal of effort into editing, which takes time. main edit mein bahut power lagata hoon. Right. And editing takes time, a lot.
  30. Emad Bukhari said he makes one or two videos a month. Yes, one or two videos a month.
  31. Emad Bukhari said he does not upload a video he does not personally like. agar mujhe dil se khud nahi pasand toh main usko kaise upload karta hoon?
  32. Emad Bukhari said he knows how to get views but does not want to chase them. Like I I genuinely know how to get views. But I don't want to.
  33. Emad Bukhari said money is the main problem in the creator industry. I see the industry ki dekhein main masla yeh hai ki paison ka.
  34. Emad Bukhari said his personal video equipment costs more than 5 or 6 lakh rupees. apna personal equipment dekha jaye jo videos ke liye sirf it's it goes above 5 or 6 lakh rupees.
  35. Emad Bukhari said YouTube does not pay much money. Aur YouTube itne paise nahi deta.
  36. Emad Bukhari said YouTube income is not something he would call sustenance. I don't even call that sustenance.
  37. Emad Bukhari said he runs a business and offers jobs to people. Mera mera business hai, maine bhi toh naukri deni hai na logon ko.
  38. Emad Bukhari said more than half of his buyers come from his own school. aadhe se zyada log mere school ke hi hain jo mere se khareedte hain.
  39. Emad Bukhari said he worked out how to run his store while making YouTube videos. Woh toh main yani YouTube kar raha tha na saath saath toh woh mere mind mein tha saara ki kaise karna hai.
  40. Emad Bukhari said he takes business and media as subjects. business maine subject rakha hua hai aur media rakha hua hai.
  41. Emad Bukhari said he was doing business and media work side by side. Lekin side by side main business kar raha tha, main media ka saara kaam kar raha tha.
  42. Emad Bukhari said he got two Bs in his mids without studying. I still managed to get 2 Bs in my mids without even studying kuch bhi.
  43. Emad Bukhari said he went from a factory to sit an exam at his school. factory se uth ke exam dene gaya tha apna school mein.
  44. Emad Bukhari said education is undoubtedly necessary. Main samajhta hoon ki aap aap education ki agar baat ki jaye toh education no doubt zaroori hai.
  45. Emad Bukhari said the main benefit of education for him has been seeing how people around him live. mujhe aaj se education se yahi fayda hua hai ki mere jo aas paas surrounding hai, log hain, woh kis tarah apni life mein rehte hain.
  46. Emad Bukhari said he proposed holding workshops that teach children about business. maine kaha hum workshops rakhte hain, hum bachon ko sikhate hain ki yaar is kis tarah business ki side pe aana hai
  47. Emad Bukhari said he once posted an Instagram story offering to invest in people's businesses. maine ek dafa ek Instagram story lagayi ke agar aap koi business karna chahte hain toh I would like to invest.
  48. Emad Bukhari said he wants to see people his age working. Because I want to see people my age working.
  49. Emad Bukhari said people in their thirties do not treat him the way he would like. kyunke woh 30, 30 saal ke babey mujhe us tarah treat nahi karte.
  50. Emad Bukhari said he is 18 years old. Abhi 18 ka hoon na main.
  51. Emad Bukhari said he felt that people did not take him seriously as an 18-year-old. I think a major reason for that was because I felt as an 18-year-old people not taking me seriously.
  52. Emad Bukhari said his plan is to live in Pakistan because it helps him understand things better. Mera plan yahi hai Pakistan kyunke main samajhta hoon ke aap jahan rehte ho aap us cheez ko zyada acha samajh sakte ho.
  53. Emad Bukhari said he was offered a 100% scholarship. Mujhe kaha hum aapko 100% scholarship denge sab hoga.
  54. Emad Bukhari said he declined the scholarship because he wants to put his skills into Pakistan. Maine usko decline kar diya. Kyunke main chahta hoon ke main apna dimagh apni country mein lagaun.
  55. Emad Bukhari said Pakistan has a great deal of potential. Pakistan mein bahut zyada potential hai.
  56. Emad Bukhari said he believes conditions in Pakistan are bad today at the micro level. Mera zati khayal yeh hai ke yes micro ke upar aaj halat bure hain.
  57. Emad Bukhari said he sees the year 2050 very differently from the present. Main 2050 ko bahut mukhtalif tareeqe se dekh raha hoon.
  58. Emad Bukhari said the 2014 APS attack was the worst extreme of a pendulum swing in Pakistani society. 2014 mein jo APS ka attack hua tha na hamara woh hamari society ke liye pendulum ka ek extreme tha jo worst extreme tha.
  59. Emad Bukhari said he was inside his school when news of the attack spread and the school was evacuated. Ji ji main school hum school ke andar hi the toh woh us time woh news chali aur like unhone school evacuate kar diya.
  60. Emad Bukhari said quick money also goes very quickly. Jaldi ka paisa jo hai na woh jata bhi bahut jaldi hai.
  61. Emad Bukhari said rebellion usually leads to growth. But rebellion hamesha growth ki taraf lekar jati hai aapko.
  62. Emad Bukhari said the biggest Pakistani YouTuber in five years would not come from his generation. aaj se 5 saal baad Pakistan ka sabse bada YouTuber jo hai na woh hum mein se koi bhi nahi hoga, woh third generation se hoga.
  63. Emad Bukhari said that "our parents" asked whether he would do YouTube for his whole life. Our parents were like, poori zindagi YouTube karoge?
  64. Emad Bukhari said he has done collaborations with Zainab Fatima. Zainab Fatima ke saath I can do. We've done collaborations humne pichle saal
  65. Emad Bukhari said he has worked with Art by Wasif, who is his friend. Art by Wasif ke saath kiya hua hai. Kiya hua hai? Yes, like he's my friend.
  66. Emad Bukhari said his garment business sells export leftovers. Ji export leftovers hai.
  67. Emad Bukhari expects the leftover-stock business to end this year. Is ko main dekhta hoon ke yeh abhi is saal mein khatam ho jayega.
  68. Emad Bukhari said his own brand will follow the leftover business. Iske baad phir apna brand niklega
  69. Emad Bukhari said he wants to move to his own brand because people trust it. I want to go towards my own brand kyunke I have that people jo jinko mere brand pe trust hai ab.
  70. Emad Bukhari said his brand is going well. Lekin jo woh trust hai na aapke brand pe woh aapko help karta hai aur woh alhamdulillah ban gaya. It's going well.
  71. Emad Bukhari said he wanted to be a fashion designer from childhood. Fashion design maine waise bachpan se jab main chota hota tha na main amma ko kehta tha maine fashion designer banna hai.
  72. Emad Bukhari said his interest later moved to photography and videography. phir photography mein chala gaya, videography mein chala gaya.
  73. Emad Bukhari runs a garment business, according to the episode description. What his garment business is all about?